Media - The Relationship of Self and Advertising Essay -- Exploratory

The Relationship of Self and Advertising Advertising has an passing strong hold on society. Due to the overwhelming presence of plenteousness media in popular culture, products are oft recognized solely by how they are portrayed in their advertisements. Regardless of how truthful or deceive it may be, denote is how companies spread the message about what they have to erect to the public. Advertising appears in various forms, including printed material, television, audio, and even down to its simplest form-word of mouth. Without good advertising, a product would not succeed and would lack added publicity given to it by means of advertising. Consumers would not always be informed of the best products and prices without ads. Both the tummy and the consumer directly benefit from advertising. However, potential buyers should proceed with caution. There is misleading culture circulating through advertisements on a daily basis. Products are often glamorized and appe ar as something they really are not. The truth is that people screwing be easily influenced by advertisements that appeal to them. Until this group of consumers can watch out through the hype often associated with advertising, they will continue to be mislead by the ads presented before them. Manufacturers dependence upon advertising is evident on cursory television, but is especially obvious during Super Bowl night, one of Americas most hallowed evenings. A few seconds of advertising to the countless number of football fans watching the Super Bowl can cost businesses millions of dollars. If this were not an in force(p) means of drawing customers to a product, nationally renowned companies would not pass along this much money for just a f... ...lf. The two (advertising and ego) help individually other out. Advertising communicates information to the self while benefitting it most of the time. The self keeps advertising alive by purchasing the displayed products and following the media as closely as it does. Despite occasional glamorizations of products by advertising, the public should appreciate advertising and enjoy the ads for what they are. Advertising should inform and assist the consumer in purchasing a product and not be the only reason one purchases something. opt them for what theyre worth advertisements are good Works Cited Berger, crapper. Ways of Seeing. London Penguin, 1972 129-54. Scheidell, John M. Advertising, Prices, and Consumer Reaction. Washington, D.C. AEI Publishing, 1978. Sutherland, Max. Advertising and the Mind of the Consumer. Sydney Griffin, 1993.